Tuesday, July 29, 2008

it's not a party without guinness (apparently)

this clip has been up on youtube for four months, and has 300,000 views. it's not the definition of viral per se (this ray ban viral video has 3.6 million views in a year), but it's gotten some decent exposure. i, for one, have had it forwarded to me by two friends in the last three days.

imagine if advertisers would go out on a limb more often and do something like what guinness did here. i've seen some of these 'never-made-it-to-TV' ads on youtube before, and they're usually a hit.

what does this say about this type of risque advertising? that people would like it more than the crap that's jammed down their throats? or does it not matter, because the realities of both the ad industry and society just don't allow for it to happen?




UPDATE: youtube pulled the clip. i hope you had an opportunity to see before it went MIA, but if not, here's the rundown. a naked woman (clearly on all fours) is slowly rocking back and forth, with a bottle of guinness resting in the small of her back. about 30 seconds in, a male hand from behind the woman reaches for the bottle, takes a swig, and let's out a refreshing 'ahhh.' 10 seconds later, a male hand from the front does the same. the tagline 'guinness: share one with a friend' comes up, then a third hand from the bottom of the screen reaches up for a sip, and the tagline continues .. 'or two.'

apparently the aforementioned 'realities of society' are responsible for pulling it down.

my question is - what the hell was the third hand doing down there?
_

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